— The brief
A clinic site that looks like the treatments they deliver.
Dr Jack and Nurse Robyn wanted to move off a generic stack-staging template and onto a site that actually reflected the standard of care in their Brentwood clinic. Editorial photography, a confident dark/cream palette, and a treatment menu that reads like a clinical document — not a Groupon ad.
Patients also needed a clean enquiry journey: pick a treatment, read the detail, and request a consultation in two taps.
— What we shipped
Brand, treatment library and consultation flow.
01 / BRAND
Editorial clinic identity
Serif display type, warm neutrals and clinical navy — designed to signal trust to private patients.
02 / TREATMENTS
Structured treatment pages
Every treatment gets a dedicated page: what it is, who it's for, downtime, price band and FAQs.
03 / ENQUIRY
Consultation enquiry flow
Single enquiry form pre-tagged with the treatment of interest — landing straight in the clinic inbox.
04 / SEO
Local + treatment SEO scaffolding
Brentwood / Essex location signals plus structured treatment headings ready to rank on Google.
“We’re doctor-led. The site needs to look it.”
— How we built it
Lovable for the site, Cloud for the enquiries.
The marketing site and enquiry pipeline both ship on Lovable, with Lovable Cloud capturing every consultation request alongside the treatment that triggered it. No third-party form builder, no Calendly-in-an-iframe — one stack the clinic owns.
We’re a UK Lovable agency for clinics and consumer brands — and a SEO + GEO agency getting those sites surfaced on Google and inside AI search.
— The outcome
A clinic-grade web presence, in three weeks.
JRG now have a site that matches the calibre of their consulting room — and an enquiry pipeline they own outright on Lovable.